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The Journal

Notes on flowers, written in Cape Town.

Care guides, seasonal stories, and the occasional opinion about proteas — by the florists who arrange them.

A mixed bouquet of proteas, roses and lilies arranged in a Cape Town home — a visual dictionary of flower meanings

Featured · Flower Guides

The Language of Flowers in South Africa: What Each Bloom Says

The Victorians invented flower-as-secret-message; South Africa added an entire indigenous vocabulary. Here's what each bloom actually says — what's canonical, what's florist convention, and what to (gently) avoid…

· 10 min read

Pink and ivory proteas — a hallmark of Cape Town's winter and spring flower season

Flower Guides

Flowers in Season Cape Town: A Month-by-Month Guide

Cape Town's flower calendar runs upside-down to anyone raised on a Northern Hemisphere garden book — proteas peak in winter, agapanthus blue out the coast in midsummer, and the West Coast turns into a wildflower carpet at the end of August. Here's the full month-by-month rundown, plus the imported staples you can order any week of the year.

· 11 min read

White lilies and pale roses in a sympathy arrangement on a Cape Town side table

Etiquette Guides

Funeral Flower Etiquette in South Africa: What to Send, When, and Where

South African funerals are emotionally and culturally varied — what comforts one family will quietly offend another. This is the gentle, practical guide we wish more people had: what to send, when to send it, where it should arrive, what to write, and how to get the cultural and religious notes right.

· 10 min read

A bouquet of fresh red roses in a clear glass vase on a Cape Town kitchen counter

Flower Guides

How Long Do Roses Last? A Florist's Guide to Making Cut Flowers Last Twice as Long

Most cut roses give up after five days. With a florist's routine — recut stems, clean water, the right vase, and an honest read on which kitchen-cupboard 'tricks' actually work — you'll get 10 to 14. Here's the method, and the myth-busting.

· 10 min read

Pink and ivory King Proteas arranged in a Cape Town home interior

Flower Guides

The Complete Guide to Proteas: Care, Meaning & Why SA's National Flower Belongs in Every Cape Town Home

Cut proteas can hold court in a vase for two or three weeks if you treat them right — and they happen to be the only national flower with a Greek shape-shifter for a namesake. Here's the complete guide: vase care, varieties, meaning, and which proteas to send (or keep) this season.

· 8 min read